DOWNLOAD ACCELERATOR BROCHURE HERE
#FIRST100K – Get Your First US$100K in Online Sales
Are you a startup or MSME struggling to make your first US$100K in online sales? This virtual ecommerce accelerator is a high-impact virtual ecommerce programme, rotated over a 6-month cycle, designed to empower Caribbean businesses with the tools, training, and technology to thrive online.
Learn how to launch, optimize, and scale your digital sales channel—from scratch to your first US$100K and beyond. With a unique blend of self-paced content, live coaching, and practical business assignments, this accelerator delivers results, not just theory.
Programme Phases
Our Accelerator is executed through quarterly phases. See the phases and their focus outlined below
|
Phase |
Period |
Focus |
|
NEWMONEY |
Q1 (Jan-Mar) |
New Products/Pilots |
|
RAMPUP |
Q2 (Apr-Jun) |
Product Awareness – Promotion, Giveaways, Games |
|
SUMMARUN |
Q3 (Jul-Sept) |
Driving Product Sampling |
|
BIGBONUS |
Q4 (Oct-Dec) |
Closing The Year Strong |
Programme Value
Weekly Live coaching sessions – US$450/mth
Technical Self-paced tutorials – US$100/mth
Ecommerce training platform – US$100/mth
Total Value – US$650/mth
Listed Price – US$69/mth
Available For A limited Time For Only US$35/mth
Whist we have weekly live sessions, our programme can be done asynchronously through self paced options. And, in case you are joining after the beginning of the quarter, you can bring yourself up to speed with pre-recorded videos of weekly sessions.
Start where you are, start now!!
Features
- Year Long Guided Program: Structured in monthly learning cycles from strategy to performance
- Weekly Live Coaching: Personalized coaching and business planning support
- Self-Paced Tutorials: Access technical tutorials at your convenience
- Practical Assignments: Submit real-world business tasks for each module
- Network Access: Access our network of ecommerce focused suppliers
- Affordable & Accessible: Mobile-first LMS platform, flexible monthly payments
- Performance-Based Evaluation: Success measured by achieving US$100K in online sales
- Special Offer: First month FREE for the first 100 participants!
Target audiences
- Aspiring entrepreneurs with an idea but no online presence
- Women and youth seeking remote income through digital trade
- Social media sellers (e.g. on Instagram) ready to scale with automation
- Home-based businesses seeking to digitize their operations
- MSMEs aiming to grow through ecommerce and market expansion
- Informal businesses transitioning into the formal economy
- Especially ideal for those who have NOT yet made their first US$100K online.
Requirements
- Have access to an internet-connected device (laptop, tablet, or smartphone)
- Commit to dedicating time and business resources for 6 months
- Have a business (formal or informal) operating for at least 1 year
- Already be selling locally (international sales is a plus)
- Have a basic social media presence (preferred, not required)
- Own or have access to a bank account within the Caribbean region
Curriculum
- 1 Section
- 3 Lessons
- 30 Days
- BIGBONUS Online Sales Challenge4th quarter phase of the FIRST100K Ecommerce Accelerator Programme3
FAQs
Instructor
Award winning executive with 15 years of experience driving digital transformation and growth for top-tier companies and government agencies across the Caribbean, North America, and Europe. Over the last 15 years, Leighton has conducted over 1,000 client consultations; managed over 300 implementations; impacted over 200 brands; and sold over 30 million digital products. He is an expert in developing and executing go-to-market strategies, optimizing digital ecosystems, and leading cross-functional teams to
deliver tailored solutions that enhance client acquisition and retention.
Leighton Campbell is the holder of a B.Sc in Computer Science from the University of the West Indies and has built a solid reputation as an ecommerce innovator, consultant & trainer. He has delivered digital transformation consultation and training to over 2000 professionals, impacting teams from prominent organizations including Grace Kennedy, Jamaica Business Development Corporation, Startup Canada, Caribbean Export Development Agency, Cayman Islands Centre for Business Development, Heart NSTA and Kingston Creative.
In 2018, the Jamaica Business Development Corporation awarded Leighton for being the most improved and best team player of his Cohort of their Accelerator Program. He was later awarded the prestigious title of J.B.D.C. Boss Man of the year 2019.
Today, Leighton is a thought leader on ecommerce and digital business in the Caribbean. He currently sits on the steering committee for the Digital Transitioning Programme, funded by the European Union, where his role is to influence how this programme digitally transforms the way how organizations conduct business.
