About Course
This 4-day intensive bootcamp is designed to equip Caribbean entrepreneurs and business teams with the tools and strategies to quickly set up, launch, and scale their ecommerce business just in time for the Christmas sales rush.
Delivered virtually via live Zoom (with recordings available), the course will provide a step-by-step blueprint for creating an online catalog, optimizing it for holiday traffic, and leveraging digital marketing techniques to maximize sales during the busiest shopping season of the year.
Whether you’re just starting or want to pivot your existing business online, this bootcamp will ensure you’re ecommerce-ready.
Course Content
Foundations of Ecommerce & Business Setup
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Introduction to Ecommerce in the Caribbean: Local trends and opportunities.
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Choosing the Right Business Model: Dropshipping, product creation, or digital services.
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Business Setup: Registration, risks and considerations, and secure online payment options.
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Setting Up Your Business Online: Domains, hosting, and website platforms.
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Building Your Online Store & Optimizing for Sales
Driving Traffic & Marketing for the Christmas Season
Scaling & Managing Your Online Business
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